Leveraging 25 years of working with executives from many of the world’s best known retail brands, agencies, and technology companies, Sam has developed deep expertise in connecting insights, corporate analysis and consumer behaviour.

As President of RMS, Sam’s focus is on overseeing the leadership team, global sales and support teams. Prior to launching RMS, Sam was focused on retail marketing as a Partner at CV Studio, where he was responsible for developing and driving strategy for global retail executions, marketing services, and data.

Viewed as an innovative force in driving retail of the future, Sam has been – and continues to be – an active adviser and board member at various adtech and martech companies, and offers his time to a variety of charities including Habitat for Humanity and the Canadian Cancer Society.

In his spare time, Sam enjoys weekly pickup basketball game with old friends, traveling and restoring furniture.

Specialties: Business development, corporate analysis, experienced in managing change, strategic, operational, creative, tactical, bottom line focused, purposeful and respectful.

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